Chip and Dan Heath know a few things about sticky ideas. They’re the authors of Made to Stick: Why Some Ideas Survive and Others Die. New Year’s resolutions are often good ideas. Few stick however. Here are four ways I think you can make ideas sticky.
Ferguson. Chandler. “I can’t breathe.” ISIS. Beheadings. It’s Christmas time in the city. But you’d have to know the story behind the Christmas story to recognize this.
Albert Einstein said the most important thing you can do is name something. What would you name the next generation? Jon Stewart posed this question last year to Paul Taylor of the Pew Research Center. Taylor didn’t have an answer. I have one.
Our son Stephen is known for his audacious Christmas lists. Tongue in cheek, he asks for over-the-top gifts like a Maserati or 60 inch TV. I too have an audacious Christmas wish this year. I’d like to be a part of launching something similar to John Dewey’s Laboratory School.
McKinsey reports that our current models of capitalism are like Newton’s system of planetary motion – inadequate. The solution is similar to Copernicus’ system, except that this model identifies how and why capitalism can be beneficial for all.